Unified patient and HCP engagement at scale
Harnesses the power of real-world patient signals and AI technology to deliver coordinated activation across all channels.
What makes Swoop different
Connect and engage with patients and HCPs through effective targeting, personalized messaging, and proactively addressing medical events.
Proprietary signals power our commercial intelligence layer
Swoop’s privacy-safe approach gives us a connected understanding of the patient journey
Audience Intelligence
Understand and predict pivotal moments in the health journey, reaching patients before a decision happens.
Community Intelligence
Capture patient sentiment, treatment concerns, and unmet needs.
Site Intelligence
Understand the patients and HCPs actively seeking information on brand site.
HCP Intelligence
Prioritize media spend on the HCPs most likely to drive optimal patient and commercial outcomes.
Prescription and Adherence Intelligence
Accelerate therapy adoption by helping patients start and stay on treatments prescribed by HCP without disruption or delay.
300M
De-identified patient journeys
2M
NPI-verified HCPs
65B
Anonymous social determinants of health signals
1.2B+
Brand.com conversations
80+
Patient communities
4.5M
Opted-in patients
What is coordinated patient and HCP engagement?
Reaching patients and healthcare professionals (HCPs) with consistent messaging across every touchpoint: programmatic display, connected TV, social media, audio, search, and point-of-care.
Unlike disconnected tactics, unified engagement connects real-world data, activation, and measurement so DTC patient journeys and HCP strategies move forward together. Swoop makes this possible at scale through privacy-safe signals that accelerate therapy adoption.
Built for trust and safety
Marketers choose Swoop for our privacy-by-design federated architecture and compliance with all state and federal regulations.
De-identified Health Data
We ensure all health data undergoes a HIPAA-compliant de-identification process, guaranteeing all personal information is removed.
Zero-Knowledge Methodology
Our audience building methodology is fully compliant with the most stringent laws, like Washington State’s My Health My Data Act (MHMDA).
Sustained Compliance
Our privacy-safe approach goes above and beyond current state and federal legislation, putting consumer privacy first.
Patented data and AI technology
Swoop is committed to the responsible use of data and AI to help pharmaceutical marketers accelerate growth while protecting privacy.
Patent
Predictive outputs in the presence of entity-dependent classes
Couple predictive technology with real world data to pinpoint patient milestones before they occur.
Patent
High-accuracy data processing and machine learning techniques for sensitive data
The foundation of our federated privacy architecture ensures flexible, future-proof data collection and processing.
Patent
Systems and methods for attributing value to data analytics-driven system components
Combining our knowledge of AdTech, analytics, AI, and game theory to optimize the outcomes we deliver within complex analytics AI systems.
An industry leader and trusted innovator
Swoop is redefining how healthcare marketers reach their ideal DTC and HCP audiences by connecting the signals that drive earlier diagnosis, better treatment decisions, and sustained adherence.
Marketers
Drive Rx lift and lifetime patient value by anticipating and proactively addressing health events through privacy-safe, data-driven strategies.
Partners
Maximize revenue opportunities with privacy-by-design health audiences that target qualified patients and their providers across channels and devices.
Patients
Take control of your health through condition-specific patient communities, always-available AI agent support, and our pharmacy app.
Engaging patients and providers wherever they are
Leverage a single strategic audience across all channels, overcoming data fragmentation while maximizing efficiency and outcomes.
Success Stories
Rx
From Prescription to Persistence: Drive Real-World Patient Impact
Learn how digital interventions increase patient engagement, improve medication adherence, and drive real-world patient outcomes.
Predictive Audiences
A Leading Pharmaceutical Brand Increased Adherence 29% YoY with Swoop’s Patented Predictive Non-Adherence Audiences
With an increased incidence in substance use disorders (SUDs), a MAT therapy wanted to increase adherence within its patient population to drive positive patient outcomes. Leveraging Swoop’s patented predictive technology, the brand was able to accurately identify patients most likely to become non-adherent and activate them programmatically across premium inventory.
DTC Audiences
Advertising on CTV Increases HCP Appointments for Mental Health Drug by 20%
A pharmaceutical brand needed to connect with a limited patient population diagnosed with a sensitive conditionand their caregivers. Swoop utilized its privacy-safe real world health data to create a targetable niche segment for activation on CTV platforms.
Resources
Pharma Marketing
Help patients start and stay on therapy programs prescribed by their doctors
NimbleRx by Swoop connects prescription fulfillment capabilities with commercial intelligence to turn real-world signals into action, improve medication adherence, and reduce treatment delays.
Communities
Smarter Intelligence, Deeper Connection: Redefining Brand Marketing in 2026
Swoop's 2026 innovations build a truly patient-first marketing strategy.
Television
TV Marketing Overview
Go Omniglass with Swoop’s TV marketing solutions. Bridge audience fragmentation and maximize your TV strategy across leading channel partners with our omniglass offering.