News & Events
Eletromidia leva seu inventário premium de DOOH para a compra programática via Place Exchange by Broadsign
August 20260309 | Place Exchange & Eletromidia
Place Exchange by Broadsign Integrates with Eletromidia to Unlock Brazil’s Largest Programmatic Digital Out-of-Home Network
August 20260309 | Place Exchange & Eletromidia
OAAA Releases Updated OpenOOH Taxonomy To Advance Industry Standardization & Transparency 
August 20260210 | OAAA
DIRECTV Advertising Unlocks Programmatic Digital Out-Of-Home Inventory For DIRECTV Remote
August 20260107 | Place Exchange & DIRECTV
Place Exchange Brings Programmatic Guaranteed to Digital Out of Home with Google’s Display & Video 360
August 20251209 | Place Exchange & Google
Broadsign Announces Acquisition of Place Exchange
August 20251125 | Place Exchange & Broadsign
Broadsign Acquires Place Exchange As The DOOH Category Hits Its Stride
August 20251125 | AdExchanger
The Key to Social Media Buzz May Lie in Cookies, Kardashians and Programmatic Billboards
August 20251106 | Next in Media
GroundTruth Partners with Place Exchange to Expand Into Digital Out-of-Home With Measurable Foot Traffic Attribution
August 20251009 | Place Exchange & GroundTruth
OXXO-Retina Media y Place Exchange transforman la publicidad en tiendas
August 20250910 | Place Exchange & OXXO
OXXO-Retina Media and Place Exchange Transform In-Store Advertising
August 20250910 | Place Exchange & OXXO
Doohly Brings the Next Generation of DOOH Control to North America with Place Exchange Partnership
August 20250821 | Place Exchange & Doohly
Place Exchange Announces Expanded Programmatic Guaranteed Offering for Digital Out of Home
August 20250408 | Place Exchange
Unique X Partners with Place Exchange to Launch the First True Programmatic Cinema Advertising Solution
August 20250331 | Place Exchange & Unique X
Shinka Launches Programmatic OOH Offering with Place Exchange
August 20250313 | Place Exchange & Shinka
Screen TV Has Strong 2nd Half of 2024, Ties Digital Billboard
August 20250219 | Billboard Insider
DOOH Delivers 7.5X More Reach and 10X More CPM Value Than a Super Bowl TV Ad
August 20250107 | OAAA
PUBLIC Leverages Place Exchange’s PerView Solution to Unlock Measurement Across its Entire Out-of-Home Network
August 20250106 | Place Exchange & PUBLIC
Clear Channel Belgium Strengthens its DOOH Programmatic Offering by Integrating with Place Exchange
August 20241023 | Place Exchange & Clear Channel Outdoor
Place Exchange and Best Buy Canada Partner to Unlock Premium In-Store Retail Media Opportunities
August 20241022 | Place Exchange & Best Buy Canada
Place Exchange Expands PerView Out of Home Measurement Solution to Canada
August 20241014 | Place Exchange
Vertical Impression Elevates DOOH Measurement Quality with PerView Partnership
August 20241002 | Vertical Impression
Why Dynamic Creative is the Future of DOOH: A Place Exchange Perspective
August 20240930 | Place Exchange
Veridooh Partners with Place Exchange to Support Independent Verification for Programmatic DOOH
August 20240903 | Place Exchange & Veridooh
Clear Channel Netherlands and Place Exchange Join Forces for Innovative DOOH Solutions
August 20240822 | Place Exchange & Clear Channel Outdoor
In-Store Experiential Retail Media from Freeosk Now Available on Leading DSPs via Place Exchange
August 20240808 | Place Exchange & Freeosk
Quebecor Out-of-Home Establishes a Partnership with Place Exchange, Growing its Programmatic Presence
August 20240618 | Place Exchange & Quebecor
DOmedia launches Demand-Side Platform, promising fully transparent, accountable trading on programmatic OOH
August 20240612 | DoMedia
Displayce Strengthens Partnership With Place Exchange And Integrates Daooh Network And Exterior Plus In Spain
August 20240605 | Displayce
Unifying In-Store RMNs and Programmatic Advertising
August 20240529 | Place Exchange & WovenMedia
Captivate and Place Exchange Launch Advanced Programmatic Guaranteed Solution
August 20240424 | Place Exchange & Captivate
Pecan Pie Productions Selects Place Exchange to Launch Digital Programmatic Advertising in Movie Theatres
August 20240408 | Place Exchange & Pecan Pie Productions
Place Exchange Partners with DeepIntent to Bring Digital Out-of-Home Offering to Healthcare Advertisers
August 20240328 | Place Exchange & DeepIntent
3 Ways to Enhance Your Pharma Strategy with Digital Out-of-Home (DOOH)
August 20240328 | DeepIntent
Reveal Mobile Partners with Place Exchange to Provide Programmatic Out of Home Campaign Measurement
August 20240227 | Place Exchange & Reveal Mobile
Place Exchange: Programmatic OOH on the Rise, Driven by Video & New Digital Screens
August 20240212 | OAAA
Blis Partners with Place Exchange to Bring Expanded Digital Out-of-Home Inventory to its Platform
August 20240207 | Place Exchange & Blis
PRN Partners With Place Exchange to Expand Programmatic Advertising for Leading In-Store Retail Media Networks
August 20240116 | Place Exchange & PRN
CEN Media Partners with Place Exchange to Power Programmatic Buying Opportunities – and Measurement of its Digital Network Using PerView
August 20240108 | Place Exchange & CEN Media
Propietarios de medios: Controle su destino DOOH con transparencia
August 20231218 | Place Exchange
Proprietários de mídia: Controle seu destino de DOOH com transparência
August 20231218 | Place Exchange
Displayce Announces Partnership with Place Exchange to Expand DOOH Inventory and Reach New Markets
August 20231120 | Place Exchange & Displayce
Place Exchange’s POV on The Trade Desk’s New Bidding Practices
August 20231025 | Place Exchange
Place Exchange Partners with Clear Channel to Expand its Programmatic Offering in Europe
August 20231023 | Place Exchange & Clear Channel Europe
‘Every business is now an ad network’ — how programmatic, AI tech are redefining DOOH advertising
August 20231020 | Digital Signage Today
Moving Walls Partners with Place Exchange to Enable Global DOOH Inventory Access for Advertisers
August 20230921 | Place Exchange & Moving Walls
BackLite Media Partners with Place Exchange to Enhance Programmatic OOH Buying Opportunities for Global Advertisers
August 20230919 | Place Exchange & BackLite Media
Wovenmedia Partners with Place Exchange to Facilitate Programmatic Ads for In-Store Retail Media Networks
August 20230912 | Place Exchange & Wovenmedia
Place Exchange Expands Partnership with OUTFRONT Media to Canada
August 20230801 | Place Exchange & OUTFRONT CA
Beeyond Media Teams Up with Place Exchange to Expand DOOH Advertising Inventory
August 20230718 | Place Exchange & Beeyond Media
Screenverse Delivers Best-In-Class Measurement to its Partners and Buyers, with PerView
August 20230713 | Place Exchange & Screenverse
Basis Technologies and Place Exchange Integrate to Power Digital-Out-of-Home Advertising Growth
August 20230711 | Place Exchange & Basis Technologies
DoohClick strengthens programmatic offering via integration with Place Exchange
August 20230523 | Place Exchange
NAI Summit 2023 – Digital Advertising, Privacy & Regulation: A Panoramic View
August 20230518 | NAI 2023 Summit
CETV Now! Integrates with Place Exchange Platform, Programmatically Enabling TV Campaigns in Thousands of Entertainment, Retail and Health Locations
August 20230516 | Place Exchange
DOOH Could Remain A Small Slice Of The Ad Market If It Doesn’t Prioritize Performance
August 20230412 | AdExchanger
StackAdapt Strengthens DOOH Capabilities Through New Partnership with Place Exchange
August 20230404 | MarTech Series
Place Exchange H2 2022 Programmatic OOH Trends Report Highlights Continued Category Growth
August 20230323 | OAAA
Place Exchange Expands Programmatic OOH Reach in Europe
August 20230322 | Place Exchange
National Retail Solutions Powers Measurement of its Out of Home Network with Place Exchange’s PerView Solution
August 20230315 | Place Exchange
Updated OpenRTB Standards Are Simplifying Programmatic Digital Out Of Home
August 20221207 | AdExchanger
Place Exchange Transforms Out of Home Mobility Advertising With Geospatial Ad Units
August 20221129 | Place Exchange
Why Social Media Advertisers Should “Like” Digital Out of Home
August 20221110 | Place Exchange
When Sustainability Meets Commerce: Driving Real-World Sales with DOOH
August 20221018 | NYC Advertising Week
Vistar Media and Place Exchange Enable Mediation for Digital Out-of-Home
August 20221010 | Place Exchange & Vistar Media
What Accounts for Performance Marketers’ Reluctant Embrace of Out-of-Home Advertising?
August 20221005 | Adweek
Ari Buchalter on why programmatic OOH is growing and how measurement is changing.
August 20221003 | Billboard Insider
Programmatic OOH Thrives as the Pandemic Recovery Continues
August 20220822 | Billboard Insider
Place Exchange Programmatic OOH Trends Show Higher Spending Patterns For Most Sectors
August 20220728 | MediaPost
Place Exchange amplía el alcance programático de OOH en Latinoamérica
August 20220721 | Place Exchange
Place Exchange Expands Programmatic OOH Reach in Latin America
August 20220721 | Place Exchange
Place Exchange Expands Into Latin America To Support Thousands Of Screens
August 20220721 | MediaPost
Place Exchange Launches Advanced Publisher Tools to Help Publishers Drive Monetization
August 20220714 | Place Exchange
Swiftmile Expands Their DOOH Reach With Place Exchange
August 20220518 | Place Exchange & Swiftmile
Place Exchange Partners with Rockbot to Expand Programmatic Video Out of Home
August 20220512 | Place Exchange & Rockbot
National CineMedia Launches Programmatic Offering in Partnership with Place Exchange
August 20220510 | Place Exchange & NCM
Place Exchange connects to Executive Channel Network (ECN) to fuel programmatic growth in Europe
August 20220428 | Place Exchange & ECN
Place Exchange and Cooler Screens Power Programmatic Access to the Largest Network of In-store Retail Media in the US
August 20220419 | Place Exchange & Cooler Screens
Talon Outdoor Partners With Place Exchange, Extending Programmatic Platform, Atlas, to the US Market
August 20220406 | Place Exchange & Talon Outdoor
Place Exchange Announces Integration with Viant’s Adelphic DSP
August 20220315 | Place Exchange
Programmatic OOH Spend Rises In H2 Vs. H1 2021, Place Exchange Data Shows
August 20220314 | MediaPost
Place Exchange Expands International Offerings with Clear Channel Outdoor Latin America
August 20220310 | Place Exchange
DPAA Presents – Research & Tech event with Place Exchange CEO Ari Buchalter
August 20220202 | DPAA | Research & Tech
Super Bowl TV Ads $6.5 Million —How Much Exposure Could Be Generated With $6.5 Million In OOH?
August 20220118 | OOH Today
Place Exchange Releases PerView™ Product Offering Dynamic Measurement of Reach & Frequency Across Out of Home Media
August 20211210 | Place Exchange
Place Exchange Integrates With Edison Interactive For Reach Across 33,000 Connected Golf Cart Screens
August 20211209 | Place Exchange
Place Exchange, Edison Interactive Integrate To Reach 33,000 Connected Golf Cart Screens
August 20211209 | MediaPost
Quotient and Place Exchange Offer First-Time Programmatic Access to InStore Audio Network in Over 16,000 Stores
August 20211111 | Place Exchange
Attention, Shoppers: Audio Inventory In Groceries And Drugstores Is Now Addressable
August 20211111 | AdExchanger
A Fireside Chat with The Trade Desk on Programmatic OOH
August 20211012 | DPAA Video Everywhere Summit
Place Exchange Granted Fifth Patent on Programmatic Out of Home Technology
August 20210824 | Place Exchange
Programmatic Out-of-Home is Booming. And It’s Driving Results for Major Brands.
August 20210819 | The Current, The Trade Desk
Volta Charging and Place Exchange Announce Strategic Partnership
August 20210810 | Place Exchange
Octopus Interactive Announces Partnership with Place Exchange
August 20210728 | Place Exchange
Place Exchange Closes $20 Million in Venture Funding to Power the Growth of Programmatic Out of Home Advertising
August 20210721 | Place Exchange
Place Exchange Raises $20 Million to Support Spinoff From Intersection
August 20210721 | Adweek
Advertisers are Ready to Embrace the Great Outdoors…With More Flexibility and Precision
August 20210603 | The Current, The Trade Desk
Road Runner Media Partners with Place Exchange to Activate Programmatic Buying of Its Mobile Digital Out Of Home Network
August 20210407 | Place Exchange
Verizon Media Expands Programmatic DOOH Inventory with Place Exchange Partnership
August 20210324 | Verizon Media
Curb Taxi Media Partners with Place Exchange to Expand Programmatic Advertising for Digital Taxi Tops in NYC
August 20210122 | Place Exchange
Place Exchange Named to AdExchanger Programmatic Power Players List
August 20201210 | Place Exchange
Captivate and Place Exchange Partner, Opening Up New Programmatic Channels for Digital Out-of-Home Advertising
August 20201209 | Place Exchange
Ad Tech Leaders Unite to Establish New Programmatic DOOH Standards
August 20201208 | Place Exchange
Amobee Announces Substantial Enhancements to its Global Digital-Out-of-Home Offering, Purpose-Built to Bridge the Gap Between Offline and Online Advertising
August 20201202 | Business Wire
A World Without Cookies: What Does This Mean for DOOH?
August 20201015 | DPAA Video Everywhere Summit
Place Exchange Introduces “Place Exchange Clear” to Ensure Quality Around Digital Out of Home Media
August 20200922 | Place Exchange
Why OOH is the Most Powerful Medium for Political Advertisers Now
August 20200831 | Place Exchange
Place Exchange Expands Programmatic Video Solution for Out-of-Home
August 20200818 | Place Exchange
Digital Out-of-Home Advertising is Having a Coming Out Party, Will Candidates Turn Up?
August 20200731 | Campaigns & Elections
Clear Channel Outdoor Integrates its Digital Displays with Place Exchange Offering Programmatic Buyers Brand Safety, Attribution & Transparency
August 20200721 | Place Exchange
Dave Etherington: “Privacy in the public space should be held to a higher standard.”
August 20191113 | Billboard Insider
Broadsign Partners With Place Exchange to Seamlessly Extend Digital Campaigns to DOOH
August 20190806 | Place Exchange
Out of home needs agreeable digital standards: Programmatic Punch NY 2019
August 20190701 | The Drum
Country Time taps programmatic OOH to advocate for lemonade stands
August 20190701 | Marketing Dive
Is Programmatic Outdoor set to become a reality?
August 20190606 | The Drum Programmatic Punch
From Theory to Practice: Getting programmatic DOOH into Mainstream Buying
August 20190424 | IAB 2019 DOOH Town Hall: Audience Data and Market Attribution Research
Digital out-of-home advertising is fracturing into many channels
August 20190315 | MarTech Today
MediaMath finds a way to make programmatic OOH attributable in the same way as other digital channels
August 20190110 | The Drum
Place Exchange’s Dave Etherington in the C Space Influencer Studio – Highlight
August 20190109 | CES
Amobee Announces Partnership with Place Exchange to Activate Programmatic Buying for Out-of-Home Media
August 20181217 | Business Wire
Place Exchange Becomes First Programmatic Out-of-Home Exchange to Join Network Advertising Initiative (NAI) and Trustworthy Accountability Group (TAG)
August 20181127 | Digital Signage Connection
How Digital Out-of-Home Becomes Truly Programmatic
August 20181004 | Advertising Week New York